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Showing posts with label marketing support. Show all posts
Showing posts with label marketing support. Show all posts

Tuesday, January 28, 2014

[Matchmaking4U with Korean Buyers] Q&A about Pre-meeting








'The SIMTOS 2014 Matchmaking4U with Korean Buyers‘ enables SIMTOS exhibitors to meet verified buyers based on products and reliable information in advance. SIMTOS Matchmaking4U team organizes pre-meetings to minimize errors in matching which was the biggest problem at the last business meetings and to make more successful deals.


There are three types of pre-meetings as follows. Matchmaking4U team sets a meeting schedule, notifies and accompanies together.
1) Pre-meeting at domestic exhibitions: Meeting at exhibitors' stand of domestic exhibitions that SIMTOS exhibitors and buyers participate in.
2) Group pre-meeting: one-on-one individual meeting after exhibitors' group visit buyers' company including a factory tour.
3) Individual pre-meeting: Exhibitors and buyers visit each other on one-on-one individually or contact via an e-mail or a call.



It is held frequently until SIMTOS 2014.



It is not mandatory to join the pre-meeting but SIMTOS exhibitors have more opportunity to meet verified buyers in advance. Moreover, buyers who participate in both the pre-meeting and on-site meeting can be provided various support such as transporation (round trip) and accommodation fares etc. as a qualified buyer.


Outcomes of the pre-meeting is as below until now.






YES, foreign exhibitors can also join a pre-meeting by coming to Korea via an e-mail/a phone call.




NO, the interpreter is not supported for continuous exchange after a meeting. Therefore, both parts should speak in English or same language to communicate.




Before meeting : company's profile, catalogue including an explanation of products, business cards, a souvenir
After meeting : Fill out a satisfaction survey prepared by Matching4U team
(The satisfaction survey is for better matchmaking and services on a site, so please fill it out in detail.)
 



Matchmaking team arranges a meeting schedule and then notify. When you arrive at the site, one-on-one pre-meeting is progressed in earnest after brief meeting with MatchingPro.







Yes, you can.




Yes, you don't have to join in a main meeting on the site when you think each product is not suitable between exhibitors and buyers.

Tuesday, September 24, 2013

[Matchmaking4U]Join in Matchmaking4U with buyers

Meeting with Qualified buyers at SIMTOS!

KOMMA (Korea Machine Tool Manufacturers’ Association), organizer of SIMTOS2014, offers Matchmaking Service between SIMTOS-exhibitor and buyer from various countries. It will give SIMTOS-exhibitors a chance to meet trustworthy and verified buyers and also it is an opportunity for foreign buyers to expand their business area to Korea and surrounding countries.

Take part in Initial research to join in Matchmaking4U

To analyze the potentials of company, KOMMA required Initial Research regarding possible languages, whether own handbooks in foreign languages, concern nation and etc to SIMTOS-exhibitors. As a result, total 65companies (46 of Korean companies/19 of foreign companies) took a part in research and they showed positive cooperation through prompt response. For this reason, KOMMA defined the 65 devoted companies as ‘Gold’ and set them as priority group sharing with 7 major target nations.(INDIA, TURKEY, THAILAND, INDONESIA, MALAYSIA, ITALY and BRAZIL)

Dependable Matchmaking4U with foreign buyers based on
reliability and pre-verification

‘Pre-verification through pre-meeting before main meeting on the site’
Matchmaking4U is organized to find new markets with the biggest points of reliability and pre-verification. Pre-meeting enables to verify suitability for each other in advance and it can minimize the matchmaking error on site. Especially, KOMMA has close relationship with numerous associations which possess strong network with influential buyers visiting SIMTOS.
‘Look for customized buyers having purchasing power’
On the other hand, to increase satisfaction of SIMTOS-exhibitor, KOMMA strives to explore buyers from mainly SIMTOS-exhibitor's favored nations. Especially, KOMMA attracts buyers from newly emerging countries such as INDIA, TURKEY, THAILAND, MALAYSIA, INDONESIA and BRAZIL, which greeted with big changes on export strategy came from increasing of purchasing power and upgrading of industrial structure.


Monday, September 9, 2013

[Matchmaking4U]FAQs on uploading handbooks


FAQs on uploading handbooks

Q.1) What is Web hard? How to upload handbooks(catalogues or brochures)?
   A) Web hard is internet hard drive storage for secure sharing of documents, images and files.
< How to upload >
 Connect to http://www.webhard.net → ID:komma1, P/W: 5652721 Login → ‘Upload_Only’
→ ‘Matchmaking4U’ → Click ‘UPLOAD’ and upload your handbooks
Q.2) Is there a standard way of naming to save files
   A) Yes. Create file names as follow
  • Change the file name into your company name.                                  Ex)KOMMA
  • Enter the kind of written language in the handbook into brackets         Ex)KOMMA(Spanish)
  • Enter the country of origin of your product after under bar.       Ex)KOMMA(Spanish)_Korea
Q.3) Should I create a folder to upload files in the same spac
    A) No. You don’t need to create a folder. We will organize uploaded files after checking condition and file format. Change the file format to PDF and upload each file.
Q.4) Do I have to change the file format to PDF in order to uploa
   A) Yes please. It is an important to keep your handbooks safe.


Q.5) Can we update handbooks for new products or some changes after upload once?
   A) Yes. Whenever you want, feel free to contact SIMTOS2014 secretariat.


Q.6) If we possess handbooks in JPEG file format, how do I do?
   A) Using MS Power Point is very quick and easy way to convert JPEG files into one PDF file.
        If the converting gives you too much stress, contact SIMTOS secretariat.


Q.7) If the handbook contains many languages, how do I give the file name?
   A) Write the all contained languages in brackets.         Ex) KOMMA(Spanish, Japanese, English)_Korea


Q.8) What is the reason that uploading handbooks?
   A) Invaluable handbooks of your company will be distributed to introduce your company and products to foreign buyers.

Q.9) If the handbooks are in the progress of developing, how do I do?
   A) It is preferable to upload currently existing handbooks for prompt progress. When brand new  handbook completed, let us know so that we can update the files.

Q.10) If I uploaded files in wrong folder, can I revise them?
   A) Sorry, you cannot delete or revise the files. SIMTOS secretariat can do only, so please reconfirm file format, correct folder and file name to prevent mistakes in advance.

Thursday, March 21, 2013

Marketing Support Focus

Full-Cycle Marketing Angel Program

The SIMTOS-style full-cycle marketing angel program consists of three phases -- pre-show, during show and post-show -- under the slogan “We Will Be Your Sales Dept. 2 : Matchmaking 4U with Buyers (Korean/Foreign).

Pre-Show SIMTOS2014
• Domestic Publicity & Marketing Support
  - Publicity Activities Targeting Domestic Media
  - Key City Roadshows
  - PR Booths at Related Domestic Exhibitions & Events
• Overseas Publicity & Marketing Support
  - Overseas Roadshows & Visits to Related Organizations in Key Markets
  - Education Sessions & Workshops for Partner Marketing Agencies Around the World
• Pre-matchmaking Meetings Between Exhibitors & Buyers, Both in Korea and Abroad
• Advertising Support for Foreign & Domestic Exhibitors
• Invitation of Potential Influential Buyers, in Particular Based on the Desires of Exhibitors
• Preview Publication of Highlights of Products/Services to Be Exhibited During Show
  SIMTOS2014
• Matchmaking Between Korean Buyers & All Exhibitors, Both Domestic & Foreign
• Matchmaking Between Foreign Buyers & All Exhibitors, Both Korean & Foreign
• Full-Time Operation of Information Center
• SIMTOS Network Reception
• Variety of Concurrent Events Including Technology Seminar & Forum in Addition to 
  Ceremonies & Culture-Related Functions.

Post-Show SIMTOS2014
• Survey & Analysis of Visitors & Exhibitors
  - Updated Visitor Data for Exhibitors to Facilitate Follow-Up Marketing Activities
• Overall Appraisal as Inspiration for Innovation of Next Event
• SIMTOS Review Report
• Continuous Networking with Clients