SIMTOS to embrace the Middle East against the sandstorm!
- 20 buyers who have strong purchasing power from
the Middle East to be invited to SIMTOS 2016
- Promotional stands to be installed in both
Korea and UAE for the first time
- 3 Cooperative meetings with the exhibition
organizers of metal manufacturing equipment from UAE and Egypt finished
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SIMTOS 2016 to be a Silk Road of exhibitors to export their products
The Secretariat has been inviting buyers who have strong purchasing power
from rising countries as well as advanced countries to expand the market for
exhibitors. In specific, the Secretariat has been networking with new buyers
and exhibition organizers from all around the world, mainly popular countries
among exhibitors. As one of their efforts to network, the Secretariat sent a
delegation to UAE and Egypt from November 23th to 27th. The delegation had meetings
with exhibition organizers to invite buyers from the Middle East.
As a
result of the meetings, the exhibition organizers of UAE has decided to send 20
people as a visitors group and install promotional stands at their exhibitions
for promoting SIMTOS and so has those of Egypt while the delegation of SIMTOS
2016 has agreed to participate in related exhibitions in the next January UAE
and manage promotional stands for the first time in the Middle East. In other words, each country’s promotional
activities will happen in both Korea and Middle East so that SIMTOS will make its position as
a gate of entering into Korean machine tool and other markets.
>>
SIMTOS are ready to become a legend of winning contracts of metal manufacturing
machines against the sandstorm!
The
delegation has found that Hallyu (the Korean wave) in machine tools and metal
manufacturing machine is real thing in the Middle East. It is said that the
Korean equipment is well known for its reasonable price and outstanding quality
among those who used to use European metal manufacturing machines.
The
Secretariat considers the meetings in the Middle East as an opportunity in the
market where there has been visible increase of interest in manufacturing
industry caused by growth of demand in heavy equipment. For exhibitors, it
could be a chance to export their products to the Middle East and it could be a
chance to establish networks with related overseas exhibition organizers for
the Secretariat itself.
The
Secretariat will support various marketing activities to make SIMTOS2016 become
a Silk Road to the Middle East since the possibility of import and export of
cutting-off machines and welding machines rather than metal cutting tool whose
demand is stable in advanced countries is expected to grow.
>>
SIMTOS is a certified check, Come and grab a chance of targeting the Middle
East market.
There has been an early
move to vitalize exporting and pioneer new markets through SIMTOS. For example,
the Secretariat provides the ‘Online matching program’ and the program is called
‘Matchmaking4U (MM4U).’ It enables exhibitors and buyers to meet on the day of the exhibition after
sharing information on interesting products online so that they can have
effective business meetings. The program is designed to allow advance
matchmaking between each exhibitor and buyer. Each of them chooses crucial
information to find the optimal partner and check requirements for contracts.
It leads to increase in the feasibility of actual contracts on the spot of the
exhibition.
The 17th
SIMTOS 2016 is schedule to be held from April 13th to 17th
(5 days) at KINTEX, Korea. It is estimated that the exhibition will have
approximately 6,200 stands of 1,000 companies from 35 countries. Visitors can
register online in advance. For detailed information, visit the SIMTOS website (www.simtos.org)
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